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SportsWhale AlertThe BlockHit / Pull$414,800

Peyton Manning's unsigned 1998 SkyBox rookie card sold for a record $414,800 at Heritage Auctions; the one-of-one nearly doubled the prior Manning record of $207,400

First reported · latest coverage · 1 outlet, 1 item · lead: Athlon Sports8

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Read the lead report at Athlon Sports ↗

What happened

Athlon Sports carries the lead headline, “Peyton Manning's unsigned 1998 SkyBox rookie card sold for a record $414,800 at Heritage Auctions; the one-of-one nearly doubled the prior Manning record of $207,400”. It was first reported in our feed on Oct 29, 2026 at 8:30 AM CT.

Only one outlet in the Insider.Cards feed has reported this so far; this page updates automatically if more outlets, auction houses or creators follow.

The lead headline cites $414,800 — as published; check the source for context before relying on the figure.

Who’s covering it

Why it matters

  • Whale Alert. The headline carries a six-figure-or-larger dollar figure ($414,800); big-ticket results are the ones that reset comps.
  • The Block. Auction results are real-money price discovery; collectors and dealers re-check comps for similar cards after notable sales and consignment announcements.
  • Hit / Pull. Notable pulls and hits drive attention (and short-term prices) for the set and the player or character involved.
  • Sports. It sits in the sports-card side of the hobby, which Insider.Cards ranks first on the front page.
  • Heritage Auctions. Heritage Auctions is the largest collectibles auctioneer in the US, running regular sports and TCG sales. All Heritage Auctions coverage →
  • Peyton Manning. NFL. All Peyton Manning coverage →

Coverage timeline

  1. first reportAthlon Sports Peyton Manning's unsigned 1998 SkyBox rookie card sold for a record $414,800 at Heritage Auctions; the…

Topics in this story

Topic Auction ResultsAuction House Heritage AuctionsPlayer Peyton ManningTopic 1-of-1s & LogomenTopic Record Sales

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Insider.Cards is an aggregator: headlines and short excerpts above belong to the outlets named and link to their original reporting. The context on this page is generated from the coverage we track.